The search engine site which updates their algorithm once to twice a day have revealed that they have updated their core algorithm. Google also confirms that they weren’t targeting low-quality websites. This update is called as Board Core algorithm update.
Board core algorithm update which has supposedly crushed the Phantom update which came out last year. The phantom update was responsible for targeting low-quality websites and ranking them. About broad core algorithm update.
Google hardly ever reveals the update to its core algorithm, because they update it on regular basis. This update to the core algorithm is worth revealing cause it’s different than others. This kind of updates happen several times a year and Google calls them broad core algorithm update. This had made a lot of changes in digital marketing training modules.
Effects of broad core algorithm update:
As Google confirmed this update, this update has caused a lot of havoc in the Search engine optimization world. Some Websites have lost their ranking on the Search engine result page and lost business, on the other hand some websites woke to be ranking at the top of the search engine result page. Google claims that these changes in the ranking are not because of the SEO activity and there is no fix to this degradation in the website ranking. Claiming it’s all because of the lack of content. With the latest update, Google claims that search engine result page’s ranks according to the content of the website instead of their SEO activities
Broad core algorithm update or Google algorithm update has changed the course of activities on the website. Optimisation to rank on the google will eventually be difficult from now. Digital marketers have to focus more on their content than their SEO activities.
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